{"id":69931,"date":"2023-05-10T13:20:21","date_gmt":"2023-05-10T13:20:21","guid":{"rendered":"https:\/\/unitalk.cloud\/?p=69931"},"modified":"2026-02-18T11:37:01","modified_gmt":"2026-02-18T11:37:01","slug":"instrukcziya-po-podklyucheniyu-i-nastrojke-integraczii-google-analytics-4-i-unitalk","status":"publish","type":"post","link":"https:\/\/unitalk.cloud\/ru\/knowledge\/instrukcziya-po-podklyucheniyu-i-nastrojke-integraczii-google-analytics-4-i-unitalk\/","title":{"rendered":"\u0418\u043d\u0441\u0442\u0440\u0443\u043a\u0446\u0438\u044f \u043f\u043e \u043f\u043e\u0434\u043a\u043b\u044e\u0447\u0435\u043d\u0438\u044e \u0438 \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0435 \u0438\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0438\u0438 Google Analytics 4 \u0438 UniTalk"},"content":{"rendered":"\n<h3 class=\"wp-block-heading has-medium-font-size\"><span class=\"ez-toc-section\" id=\"%D0%9E%D1%82_%D1%81%D0%BB%D0%B5%D0%BF%D0%BE%D1%82%D1%8B_%D0%BA_%D1%87%D0%B5%D1%82%D0%BA%D0%BE%D0%BC%D1%83_%D0%B2%D0%B8%D0%B4%D0%B5%D0%BD%D0%B8%D1%8E_%D0%B1%D0%B8%D0%B7%D0%BD%D0%B5%D1%81%D0%B0\"><\/span><strong>\u041e\u0442 \u0441\u043b\u0435\u043f\u043e\u0442\u044b \u043a \u0447\u0435\u0442\u043a\u043e\u043c\u0443 \u0432\u0438\u0434\u0435\u043d\u0438\u044e \u0431\u0438\u0437\u043d\u0435\u0441\u0430<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u041f\u0440\u0438\u0432\u0435\u0442! \u0425\u043e\u0442\u0438\u0442\u0435 \u0442\u043e\u0447\u043d\u043e \u0437\u043d\u0430\u0442\u044c, \u043a\u0430\u043a\u0430\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u043f\u0440\u0438\u0432\u043e\u0434\u0438\u0442 \u043a \u0432\u0430\u043c \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432? <strong>Google Analytics 4 (GA4)<\/strong> \u043f\u0435\u0440\u0435\u0432\u043e\u0434\u0438\u0442 \u0437\u0432\u043e\u043d\u043a\u0438 \u0438\u0437 UniTalk \u0432 \u043f\u043b\u043e\u0441\u043a\u043e\u0441\u0442\u044c <strong>\u0441\u043e\u0431\u044b\u0442\u0438\u0439<\/strong>, \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u044f \u0432\u0430\u043c \u0432\u0438\u0434\u0435\u0442\u044c \u043f\u043e\u043b\u043d\u0443\u044e \u043a\u0430\u0440\u0442\u0438\u043d\u0443. \u042d\u0442\u043e \u043f\u0440\u044f\u043c\u043e\u0439 \u043f\u0443\u0442\u044c \u043a <strong>\u044d\u043a\u043e\u043d\u043e\u043c\u0438\u0438 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u043e\u0433\u043e \u0431\u044e\u0434\u0436\u0435\u0442\u0430<\/strong> \u0438 <strong>\u043c\u0430\u0441\u0448\u0442\u0430\u0431\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044e \u0443\u0441\u043f\u0435\u0448\u043d\u044b\u0445 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0439<\/strong>. \u0420\u0430\u0437\u0434\u0435\u043b\u0438\u043c \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0443 \u043d\u0430 \u0434\u0432\u0435 \u043f\u0440\u043e\u0441\u0442\u044b\u0435 \u0447\u0430\u0441\u0442\u0438.<\/p>\n\n\n\n<p class=\"text_bg-ebebeb70\">Google Analytics 4 \u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u043d\u043e\u0432\u043e\u0439 \u0432\u0435\u0440\u0441\u0438\u0435\u0439 Google Analytics \u0438 \u043f\u0440\u0435\u0434\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u0435\u0442 \u0431\u043e\u043b\u0435\u0435 \u0442\u043e\u0447\u043d\u044b\u0435 \u0438 \u043f\u043e\u043b\u0435\u0437\u043d\u044b\u0435 \u0434\u0430\u043d\u043d\u044b\u0435 \u043e \u043f\u043e\u0441\u0435\u0442\u0438\u0442\u0435\u043b\u044f\u0445 \u0438 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044c\u0441\u043a\u043e\u043c \u043e\u043f\u044b\u0442\u0435, \u0447\u0435\u043c \u043f\u0440\u0435\u0434\u044b\u0434\u0443\u0449\u0430\u044f \u0432\u0435\u0440\u0441\u0438\u044f. GA4 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u0435\u0442 \u043d\u043e\u0432\u044b\u0439 \u043c\u0435\u0442\u043e\u0434 \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u043d\u0438\u044f \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u0438 \u0441\u043e\u0431\u044b\u0442\u0438\u0439, \u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u0441\u043e\u0431\u0438\u0440\u0430\u0442\u044c \u0431\u043e\u043b\u0435\u0435 \u043f\u043e\u043b\u043d\u0443\u044e \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044e \u043e \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044c\u0441\u043a\u043e\u043c \u043f\u043e\u0432\u0435\u0434\u0435\u043d\u0438\u0438 \u043d\u0430 \u0441\u0430\u0439\u0442\u0435 \u0438\u043b\u0438 \u0432 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0438. \u0422\u0435\u043f\u0435\u0440\u044c \u043c\u043e\u0436\u043d\u043e \u0441\u043e\u0431\u0438\u0440\u0430\u0442\u044c \u0434\u0430\u043d\u043d\u044b\u0435 \u043d\u0435 \u0442\u043e\u043b\u044c\u043a\u043e \u043e \u043f\u043e\u0441\u0435\u0449\u0435\u043d\u0438\u044f\u0445 \u0438 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0430\u0445, \u043d\u043e \u0438 \u043e \u0441\u043e\u0431\u044b\u0442\u0438\u044f\u0445, \u0442\u0430\u043a\u0438\u0445 \u043a\u0430\u043a \u043d\u0430\u0436\u0430\u0442\u0438\u0435 \u043a\u043d\u043e\u043f\u043a\u0438, \u0437\u0430\u043f\u043e\u043b\u043d\u0435\u043d\u0438\u0435 \u0444\u043e\u0440\u043c\u044b \u0438\u043b\u0438 \u043f\u0440\u043e\u0441\u043c\u043e\u0442\u0440 \u0432\u0438\u0434\u0435\u043e. \u042d\u0442\u043e \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u043f\u043e\u043b\u0443\u0447\u0438\u0442\u044c \u0431\u043e\u043b\u0435\u0435 \u043f\u043e\u043b\u043d\u043e\u0435 \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u0435\u043d\u0438\u0435 \u043e \u0442\u043e\u043c, \u043a\u0430\u043a \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0438 \u0432\u0437\u0430\u0438\u043c\u043e\u0434\u0435\u0439\u0441\u0442\u0432\u0443\u044e\u0442 \u0441 \u0432\u0430\u0448\u0438\u043c \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u043e\u043c \u0438 \u043a\u0430\u043a\u0438\u0435 \u0434\u0435\u0439\u0441\u0442\u0432\u0438\u044f \u043e\u043d\u0438 \u0432\u044b\u043f\u043e\u043b\u043d\u044f\u044e\u0442 \u043d\u0430 \u0432\u0430\u0448\u0435\u043c \u0441\u0430\u0439\u0442\u0435 \u0438\u043b\u0438 \u0432 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0438.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-medium-font-size\"><span class=\"ez-toc-section\" id=\"%D0%9D%D0%B0%D1%81%D1%82%D1%80%D0%BE%D0%B9%D0%BA%D0%B0_Google_Analytics_%D1%81%D0%BE%D1%81%D1%82%D0%BE%D0%B8%D1%82_%D0%B8%D0%B7_2%D1%85_%D1%87%D0%B0%D1%81%D1%82%D0%B5%D0%B9\"><\/span><strong>\u041d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0430 Google Analytics \u0441\u043e\u0441\u0442\u043e\u0438\u0442 \u0438\u0437 2\u0445 \u0447\u0430\u0441\u0442\u0435\u0439:<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"text_bg-ebebeb70\">1. \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0430 \u043d\u0430 \u0441\u0430\u043c\u043e\u043c \u0441\u0435\u0440\u0432\u0438\u0441\u0435 Google Analytics (\u0441\u043e\u0437\u0434\u0430\u043d\u0438\u0435 \u043f\u043e\u0442\u043e\u043a\u0430 \u0434\u0430\u043d\u043d\u044b\u0445, \u043f\u043e\u0434\u043a\u043b\u044e\u0447\u0435\u043d\u0438\u0435 \u0438 \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0430 \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0438 \u043d\u0430 \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e\u043c \u0441\u0430\u0439\u0442\u0435);<br>2. \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0430 \u0438\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0438\u0438 \u0432 \u043a\u0430\u0431\u0438\u043d\u0435\u0442\u0435 UniTalk \u0434\u043b\u044f \u043f\u0435\u0440\u0435\u0434\u0430\u0447\u0438 \u0434\u0430\u043d\u043d\u044b\u0445 \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0438 \u043f\u043e \u0441\u043e\u0431\u044b\u0442\u0438\u044f\u043c \u0437\u0432\u043e\u043d\u043a\u043e\u0432 (call tracking \u0438 \u0441lick to \u0441all)<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-medium-font-size\"><span class=\"ez-toc-section\" id=\"%D0%9F%D0%BE%D1%8D%D1%82%D0%B0%D0%BF%D0%BD%D0%B0%D1%8F_%D0%BD%D0%B0%D1%81%D1%82%D1%80%D0%BE%D0%B9%D0%BA%D0%B0_Google_Analytics_%D0%BD%D0%B0_%D1%81%D0%B0%D0%B9%D1%82%D0%B5_%D1%81%D0%B5%D1%80%D0%B2%D0%B8%D1%81%D0%B0\"><\/span><strong>\u041f\u043e\u044d\u0442\u0430\u043f\u043d\u0430\u044f \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0430 Google Analytics \u043d\u0430 \u0441\u0430\u0439\u0442\u0435 \u0441\u0435\u0440\u0432\u0438\u0441\u0430:<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"text_bg-ebebeb70\">1. \u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043d\u0430 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0443 Google Analytics<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1409\" height=\"880\" src=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/1-5.png\" alt=\"\" class=\"wp-image-69932\" srcset=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/1-5.png 1409w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/1-5-544x340.png 544w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/1-5-1024x640.png 1024w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/1-5-768x480.png 768w\" sizes=\"(max-width: 1409px) 100vw, 1409px\" \/><\/figure><\/div>\n\n\n<p class=\"text_bg-ebebeb70\">2. \u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0430\u043c \u0410\u0434\u043c\u0438\u043d\u0438\u0441\u0442\u0440\u0430\u0442\u043e\u0440\u0430 \u043d\u0430 \u0433\u043b\u0430\u0432\u043d\u043e\u0439 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0435<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1857\" height=\"884\" src=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/screenshot_1.png\" alt=\"\" class=\"wp-image-70869\" srcset=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/screenshot_1.png 1857w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/screenshot_1-714x340.png 714w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/screenshot_1-1024x487.png 1024w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/screenshot_1-768x366.png 768w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/screenshot_1-1536x731.png 1536w\" sizes=\"(max-width: 1857px) 100vw, 1857px\" \/><\/figure><\/div>\n\n\n<p class=\"text_bg-ebebeb70\">3. \u041d\u0430\u0436\u0430\u0442\u044c \u043d\u0430 \u201c\u041f\u043e\u0442\u043e\u043a\u0438 \u0434\u0430\u043d\u043d\u044b\u0445\u201d<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1192\" height=\"801\" src=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/screenshot_2.png\" alt=\"\" class=\"wp-image-70874\" srcset=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/screenshot_2.png 1192w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/screenshot_2-506x340.png 506w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/screenshot_2-1024x688.png 1024w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/screenshot_2-768x516.png 768w\" sizes=\"(max-width: 1192px) 100vw, 1192px\" \/><\/figure><\/div>\n\n\n<p class=\"text_bg-ebebeb70\">4. \u0412\u044b\u0431\u0440\u0430\u0442\u044c \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0443, \u043d\u0430 \u043a\u043e\u0442\u043e\u0440\u043e\u0439 \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e \u0432\u044b\u043f\u043e\u043b\u043d\u044f\u0442\u044c \u0441\u0431\u043e\u0440 \u0434\u0430\u043d\u043d\u044b\u0445. \u0412 \u0434\u0430\u043d\u043d\u043e\u043c \u0441\u043b\u0443\u0447\u0430\u0435 \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e \u0432\u044b\u0431\u0440\u0430\u0442\u044c \u0412\u0435\u0431, \u0447\u0442\u043e\u0431\u044b \u0440\u0430\u0431\u043e\u0442\u0430\u0442\u044c \u0441 \u0432\u0435\u0431-\u0441\u0430\u0439\u0442\u043e\u043c<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1073\" height=\"389\" src=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/4-4.png\" alt=\"\" class=\"wp-image-69949\" srcset=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/4-4.png 1073w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/4-4-750x272.png 750w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/4-4-1024x371.png 1024w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/4-4-768x278.png 768w\" sizes=\"(max-width: 1073px) 100vw, 1073px\" \/><\/figure><\/div>\n\n\n<p class=\"text_bg-ebebeb70\">5. \u041f\u043e\u0441\u043b\u0435 \u0432\u044b\u0431\u043e\u0440\u0430 \u201c\u0412\u0435\u0431\u201d \u0412\u0430\u043c \u043f\u0440\u0435\u0434\u043b\u043e\u0436\u0430\u0442 \u0432\u0432\u0435\u0441\u0442\u0438 \u0430\u0434\u0440\u0435\u0441 \u0441\u0430\u0439\u0442\u0430, \u043d\u0430 \u043a\u043e\u0442\u043e\u0440\u043e\u043c \u0431\u0443\u0434\u0435\u0442 \u0437\u0430\u043f\u0443\u0449\u0435\u043d\u0430 \u0440\u0430\u0431\u043e\u0442\u0430 \u0410\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0438, \u0438 \u043d\u0430\u0437\u0432\u0430\u043d\u0438\u0435, \u043f\u043e\u0434 \u043a\u043e\u0442\u043e\u0440\u044b\u043c \u043e\u043d \u0441\u043e\u0445\u0440\u0430\u043d\u0438\u0442\u0441\u044f \u0432 \u043a\u0430\u0431\u0438\u043d\u0435\u0442\u0435 Google \u0410\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0438.<br><br>\u0422\u0430\u043a\u0436\u0435 (\u043e\u043f\u0446\u0438\u043e\u043d\u0430\u043b\u044c\u043d\u043e) \u043c\u043e\u0436\u043d\u043e \u043d\u0430\u0441\u0442\u0440\u043e\u0438\u0442\u044c \u0431\u043e\u043b\u0435\u0435 \u0440\u0430\u0441\u0448\u0438\u0440\u0435\u043d\u043d\u0443\u044e \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0443 \u043f\u043e \u0440\u0430\u0437\u043b\u0438\u0447\u043d\u044b\u043c \u043f\u0440\u043e\u0438\u0441\u0445\u043e\u0434\u044f\u0449\u0438\u043c \u0441\u043e\u0431\u044b\u0442\u0438\u044f\u043c \u043d\u0430 \u0441\u0430\u0439\u0442\u0435.<br><br>\u041f\u043e\u0441\u043b\u0435 \u0437\u0430\u043f\u043e\u043b\u043d\u0435\u043d\u0438\u044f \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u044b\u0445 \u0434\u0430\u043d\u043d\u044b\u0445, \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e \u043d\u0430\u0436\u0430\u0442\u044c \u201c\u0421\u043e\u0437\u0434\u0430\u0442\u044c \u043f\u043e\u0442\u043e\u043a\u201d<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1343\" height=\"491\" src=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/5-ros.png\" alt=\"\" class=\"wp-image-69955\" srcset=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/5-ros.png 1343w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/5-ros-750x274.png 750w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/5-ros-1024x374.png 1024w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/5-ros-768x281.png 768w\" sizes=\"(max-width: 1343px) 100vw, 1343px\" \/><\/figure><\/div>\n\n\n<p class=\"text_bg-ebebeb70\">6. \u041f\u043e\u0441\u043b\u0435 \u0437\u0430\u0432\u0435\u0440\u0448\u0435\u043d\u0438\u044f \u0441\u043e\u0437\u0434\u0430\u043d\u0438\u044f \u043d\u043e\u0432\u043e\u0433\u043e \u201c\u041f\u043e\u0442\u043e\u043a\u0430 \u0434\u0430\u043d\u043d\u044b\u0445\u201d, \u0432\u044b\u043f\u043e\u043b\u043d\u044f\u0435\u0442\u0441\u044f \u043e\u0442\u043a\u0440\u044b\u0442\u0438\u0435 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u044b \u0441 \u0431\u043e\u043b\u0435\u0435 \u043f\u043e\u0434\u0440\u043e\u0431\u043d\u043e\u0439 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u0435\u0439 \u0438 \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u043e\u0439 \u0434\u0430\u043d\u043d\u043e\u0433\u043e \u201c\u041f\u043e\u0442\u043e\u043a\u0430 \u0434\u0430\u043d\u043d\u044b\u0445\u201d.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1336\" height=\"863\" src=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/6-ros.png\" alt=\"\" class=\"wp-image-70021\" srcset=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/6-ros.png 1336w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/6-ros-526x340.png 526w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/6-ros-1024x661.png 1024w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/6-ros-768x496.png 768w\" sizes=\"(max-width: 1336px) 100vw, 1336px\" \/><\/figure><\/div>\n\n\n<p class=\"text_bg-ebebeb70\">\u0414\u043b\u044f \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0438 \u0438 \u043f\u0435\u0440\u0435\u0434\u0430\u0447\u0438 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u0438 \u0441 \u0441\u0438\u0441\u0442\u0435\u043c\u044b UniTalk \u0432 Google Analytics \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e 2 \u043e\u0441\u043d\u043e\u0432\u043d\u044b\u0445 \u043f\u0430\u0440\u0430\u043c\u0435\u0442\u0440\u0430:<br><span style=\"padding-left: 10px;\"><strong>1. \u0438\u0434\u0435\u043d\u0442\u0438\u0444\u0438\u043a\u0430\u0442\u043e\u0440 \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u043d\u0438\u044f (\u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044f) Google Analytics<\/strong> \u2013 \u044d\u0442\u043e \u0443\u043d\u0438\u043a\u0430\u043b\u044c\u043d\u044b\u0439 \u043a\u043e\u0434, \u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u043f\u0440\u0438\u0441\u0432\u0430\u0438\u0432\u0430\u0435\u0442\u0441\u044f \u043a\u0430\u0436\u0434\u043e\u043c\u0443 \u0432\u0435\u0431-\u0441\u0430\u0439\u0442\u0443 \u0438\u043b\u0438 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u044e \u0438 \u0441\u043b\u0443\u0436\u0438\u0442 \u0434\u043b\u044f \u0438\u0434\u0435\u043d\u0442\u0438\u0444\u0438\u043a\u0430\u0446\u0438\u0438 \u0438 \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u043d\u0438\u044f \u0442\u0440\u0430\u0444\u0438\u043a\u0430 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439;&nbsp;<\/span><br><span style=\"padding-left: 10px;\"><strong>2. \u0441\u0435\u043a\u0440\u0435\u0442\u043d\u044b\u0439 API \u0442\u043e\u043a\u0435\u043d (API \u043a\u043b\u044e\u0447)<\/strong> \u2013 \u044d\u0442\u043e \u0441\u0435\u043a\u0440\u0435\u0442\u043d\u044b\u0439 \u043a\u043b\u044e\u0447, \u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u0434\u0440\u0443\u0433\u0438\u043c \u0441\u0435\u0440\u0432\u0438\u0441\u0430\u043c \u0438 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u044f\u043c \u043f\u043e\u043b\u0443\u0447\u0430\u0442\u044c \u0434\u043e\u0441\u0442\u0443\u043f \u043a \u0434\u0430\u043d\u043d\u044b\u043c \u0432 Google Analytics.&nbsp;<\/span><br><br>\u0418\u0434\u0435\u043d\u0442\u0438\u0444\u0438\u043a\u0430\u0442\u043e\u0440 \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u043d\u0438\u044f Google Analytics \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u0435\u0441\u043a\u0438 \u0441\u043e\u0437\u0434\u0430\u0435\u0442\u0441\u044f \u0438 \u043f\u0440\u0438\u0441\u0432\u0430\u0438\u0432\u0430\u0435\u0442\u0441\u044f \u043a\u0430\u0436\u0434\u043e\u043c\u0443 \u201c\u041f\u043e\u0442\u043e\u043a\u0443 \u0434\u0430\u043d\u043d\u044b\u0445\u201d \u0438 \u0432\u0441\u0435\u0433\u0434\u0430 \u0437\u0430\u043f\u0438\u0441\u044b\u0432\u0430\u0435\u0442\u0441\u044f \u0432 \u0444\u043e\u0440\u043c\u0430\u0442\u0435 \u00abG-XXXXXXXXXX\u00bb. \u0414\u0430\u043d\u043d\u044b\u0439 \u0438\u0434\u0435\u043d\u0442\u0438\u0444\u0438\u043a\u0430\u0442\u043e\u0440 \u043e\u0442\u043e\u0431\u0440\u0430\u0436\u0430\u0435\u0442\u0441\u044f \u0432 \u043e\u0431\u0449\u0435\u0439 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u0438 \u043f\u0440\u043e \u043f\u043e\u0442\u043e\u043a<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1336\" height=\"863\" src=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/screenshot_5.png\" alt=\"\" class=\"wp-image-70878\" srcset=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/screenshot_5.png 1336w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/screenshot_5-526x340.png 526w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/screenshot_5-1024x661.png 1024w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/screenshot_5-768x496.png 768w\" sizes=\"(max-width: 1336px) 100vw, 1336px\" \/><\/figure><\/div>\n\n\n<p class=\"text_bg-ebebeb70\">\u0421\u0435\u043a\u0440\u0435\u0442\u043d\u044b\u0439 API \u0442\u043e\u043a\u0435\u043d, \u0432 \u043e\u0442\u043b\u0438\u0447\u0438\u0438 \u043e\u0442 \u0438\u0434\u0435\u043d\u0442\u0438\u0444\u0438\u043a\u0430\u0442\u043e\u0440\u0430 \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u043d\u0438\u044f Google Analytics, \u0441\u043e\u0437\u0434\u0430\u0435\u0442\u0441\u044f \u0442\u043e\u043b\u044c\u043a\u043e \u0432\u0440\u0443\u0447\u043d\u0443\u044e. \u042d\u0442\u043e \u0441\u0434\u0435\u043b\u0430\u043d\u043e \u0432 \u0446\u0435\u043b\u044f\u0445 \u0431\u0435\u0437\u043e\u043f\u0430\u0441\u043d\u043e\u0441\u0442\u0438 \u0434\u0430\u043d\u043d\u044b\u0445, \u0442.\u043a. \u0434\u0430\u043d\u043d\u044b\u0439 \u0442\u043e\u043a\u0435\u043d \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u043f\u043e\u043b\u0443\u0447\u0430\u0442\u044c \u0434\u043e\u0441\u0442\u0443\u043f \u043a \u0432\u0430\u0448\u0438\u043c \u0434\u0430\u043d\u043d\u044b\u043c Google Analytics \u0438 \u0432\u044b\u043f\u043e\u043b\u043d\u044f\u0442\u044c \u0434\u0435\u0439\u0441\u0442\u0432\u0438\u044f \u0432 \u0440\u0430\u043c\u043a\u0430\u0445 \u201c\u041f\u043e\u0442\u043e\u043a\u0430 \u0434\u0430\u043d\u043d\u044b\u0445\u201d. \u0414\u043b\u044f \u0441\u043e\u0437\u0434\u0430\u043d\u0438\u044f \u0434\u0430\u043d\u043d\u043e\u0433\u043e \u0442\u043e\u043a\u0435\u043d\u0430, \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e \u043f\u0435\u0440\u0435\u0439\u0442\u0438 \u043d\u0430 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0443 \u201c\u0421\u0435\u043a\u0440\u0435\u0442\u043d\u044b\u0435 \u0442\u043e\u043a\u0435\u043d\u044b API \u0434\u043b\u044f Measurement Protocol\u201d \u0438 \u043d\u0430\u0436\u0430\u0442\u044c \u201c\u0421\u043e\u0437\u0434\u0430\u0442\u044c\u201d.&nbsp;<br><br>\u041d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e \u0431\u0443\u0434\u0435\u0442 \u0432\u0432\u0435\u0441\u0442\u0438 \u043f\u0441\u0435\u0432\u0434\u043e\u043d\u0438\u043c (\u043d\u0430\u0437\u0432\u0430\u043d\u0438\u0435, \u043f\u043e\u0434 \u043a\u043e\u0442\u043e\u0440\u044b\u043c \u0434\u0430\u043d\u043d\u044b\u0439 \u0442\u043e\u043a\u0435\u043d \u0441\u043e\u0445\u0440\u0430\u043d\u0438\u0442\u0441\u044f \u0438 \u0431\u0443\u0434\u0435\u0442 \u043e\u0442\u043e\u0431\u0440\u0430\u0436\u0430\u0442\u044c\u0441\u044f \u043d\u0430 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0435 \u0410\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0438) \u0438 \u043f\u043e\u0441\u043b\u0435 \u044d\u0442\u043e\u0433\u043e \u0431\u0443\u0434\u0435\u0442 \u0432\u044b\u043f\u043e\u043b\u043d\u0435\u043d\u0430 \u0433\u0435\u043d\u0435\u0440\u0430\u0446\u0438\u044f \u043d\u043e\u0432\u043e\u0433\u043e \u0442\u043e\u043a\u0435\u043d\u0430.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1361\" height=\"627\" src=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/8-ros.png\" alt=\"\" class=\"wp-image-69973\" srcset=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/8-ros.png 1361w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/8-ros-738x340.png 738w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/8-ros-1024x472.png 1024w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/8-ros-768x354.png 768w\" sizes=\"(max-width: 1361px) 100vw, 1361px\" \/><\/figure><\/div>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1342\" height=\"237\" src=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/9-ros.png\" alt=\"\" class=\"wp-image-69977\" srcset=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/9-ros.png 1342w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/9-ros-750x132.png 750w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/9-ros-1024x181.png 1024w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/9-ros-768x136.png 768w\" sizes=\"(max-width: 1342px) 100vw, 1342px\" \/><\/figure><\/div>\n\n\n<p class=\"text_bg-ebebeb70\">7. \u041f\u043e\u0441\u043b\u0435 \u0434\u0430\u043d\u043d\u043e\u0439 \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0438 \u0441\u043a\u0440\u0438\u043f\u0442 Google Analytics \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e \u0443\u0441\u0442\u0430\u043d\u043e\u0432\u0438\u0442\u044c \u043d\u0430 \u0412\u0430\u0448 \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u0435\u043c\u044b\u0439 \u0441\u0430\u0439\u0442. \u042d\u0442\u043e \u043c\u043e\u0436\u043d\u043e \u0440\u0430\u0437\u043b\u0438\u0447\u043d\u044b\u043c \u043e\u0431\u0440\u0430\u0437\u043e\u043c \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u044f \u0441\u043f\u0435\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0435 \u043f\u043b\u0430\u0433\u0438\u043d\u044b \u043f\u043e\u0434 \u0440\u0430\u0437\u043b\u0438\u0447\u043d\u044b\u0435 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u044b \u0438\u043b\u0438 \u043c\u043e\u0436\u043d\u043e \u0432\u0440\u0443\u0447\u043d\u0443\u044e \u0432\u0441\u0442\u0430\u0432\u0438\u0442\u044c \u043a\u043e\u0434 \u043d\u0430 \u043a\u0430\u0436\u0434\u0443\u044e \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0443 \u0441\u0430\u0439\u0442\u0430.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1385\" height=\"859\" src=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/10-ros.png\" alt=\"\" class=\"wp-image-70026\" srcset=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/10-ros.png 1385w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/10-ros-548x340.png 548w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/10-ros-1024x635.png 1024w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/10-ros-768x476.png 768w\" sizes=\"(max-width: 1385px) 100vw, 1385px\" \/><\/figure><\/div>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1125\" height=\"696\" src=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/11-ros.png\" alt=\"\" class=\"wp-image-69987\" srcset=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/11-ros.png 1125w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/11-ros-550x340.png 550w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/11-ros-1024x634.png 1024w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/11-ros-768x475.png 768w\" sizes=\"(max-width: 1125px) 100vw, 1125px\" \/><\/figure><\/div>\n\n\n<p class=\"text_bg-ebebeb70\">\u041f\u043e\u0441\u043b\u0435 \u0442\u043e\u0433\u043e, \u043a\u0430\u043a \u0434\u0430\u043d\u043d\u044b\u0435 \u043f\u0430\u0440\u0430\u043c\u0435\u0442\u0440\u044b \u0431\u044b\u043b\u0438 \u043d\u0430\u0441\u0442\u0440\u043e\u0435\u043d\u044b \u0438 \u0441\u043e\u0445\u0440\u0430\u043d\u0435\u043d\u044b, \u043c\u043e\u0436\u043d\u043e \u043f\u0440\u0438\u0441\u0442\u0443\u043f\u0430\u0442\u044c \u043a \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0435 Google Analytics \u0432 \u043b\u0438\u0447\u043d\u043e\u043c \u043a\u0430\u0431\u0438\u043d\u0435\u0442\u0435 UniTalk<br><br>1. \u0414\u043b\u044f \u044d\u0442\u043e\u0433\u043e \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e \u043f\u0435\u0440\u0435\u0439\u0442\u0438 \u043d\u0430 \u0432\u043a\u043b\u0430\u0434\u043a\u0443 \u201cAPI \u0438 \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0437\u0430\u0446\u0438\u044f\u201d \u2014 \u201c\u0418\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0438\u0438\u201d. \u042d\u0442\u043e \u0438\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0438\u044f \u0438\u043c\u0435\u043d\u043d\u043e \u0441 4 \u0432\u0435\u0440\u0441\u0438\u0435\u0439&nbsp;Google Analytics.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1894\" height=\"940\" src=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2025\/08\/instructions_for_connection_and_setting_up_integration_with_google_analytics4_and_unitalk-ru_12.png\" alt=\"\" class=\"wp-image-132969\" srcset=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2025\/08\/instructions_for_connection_and_setting_up_integration_with_google_analytics4_and_unitalk-ru_12.png 1894w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2025\/08\/instructions_for_connection_and_setting_up_integration_with_google_analytics4_and_unitalk-ru_12-685x340.png 685w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2025\/08\/instructions_for_connection_and_setting_up_integration_with_google_analytics4_and_unitalk-ru_12-1024x508.png 1024w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2025\/08\/instructions_for_connection_and_setting_up_integration_with_google_analytics4_and_unitalk-ru_12-768x381.png 768w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2025\/08\/instructions_for_connection_and_setting_up_integration_with_google_analytics4_and_unitalk-ru_12-1536x762.png 1536w\" sizes=\"(max-width: 1894px) 100vw, 1894px\" \/><\/figure><\/div>\n\n\n<p class=\"text_bg-ebebeb70\">2. \u041f\u043e\u0441\u043b\u0435 \u043f\u0435\u0440\u0435\u0445\u043e\u0434\u0430 \u043d\u0430 \u0434\u0430\u043d\u043d\u0443\u044e \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0443 \u0443 \u0412\u0430\u0441 \u043e\u0442\u043a\u0440\u044b\u0432\u0430\u0435\u0442\u0441\u044f \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0430, \u0433\u0434\u0435 \u043e\u0442\u043e\u0431\u0440\u0430\u0436\u0430\u044e\u0442\u0441\u044f \u0440\u0430\u043d\u0435\u0435 \u0441\u043e\u0437\u0434\u0430\u043d\u043d\u044b\u0435 \u0441\u0430\u0439\u0442\u044b \u0441 \u0434\u0438\u043d\u0430\u043c\u0438\u0447\u0435\u0441\u043a\u0438\u043c \u043a\u043e\u043b\u043b\u0442\u0440\u0435\u043a\u0438\u043d\u0433\u043e\u043c \u0438 \u0441\u043f\u0438\u0441\u043e\u043a \u043d\u043e\u043c\u0435\u0440\u043e\u0432, \u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u043c\u043e\u0436\u0435\u0442 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c\u0441\u044f \u0434\u043b\u044f \u0441\u0442\u0430\u0442\u0438\u0447\u0435\u0441\u043a\u043e\u0433\u043e \u043a\u043e\u043b\u043b\u0442\u0440\u0435\u043a\u0438\u043d\u0433\u0430.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1858\" height=\"381\" src=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/13.png\" alt=\"\" class=\"wp-image-69999\" srcset=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/13.png 1858w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/13-750x154.png 750w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/13-1024x210.png 1024w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/13-768x157.png 768w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/13-1536x315.png 1536w\" sizes=\"(max-width: 1858px) 100vw, 1858px\" \/><\/figure><\/div>\n\n\n<p class=\"text_bg-ebebeb70\">3. \u041f\u0440\u0438 \u0432\u0430\u0440\u0438\u0430\u043d\u0442\u0435 \u0434\u043e\u0431\u0430\u0432\u043b\u0435\u043d\u0438\u044f \u043d\u043e\u0432\u043e\u0433\u043e \u0441\u0430\u0439\u0442\u0430 \u0434\u043b\u044f \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u043d\u0438\u044f \u0432 \u0441\u0438\u0441\u0442\u0435\u043c\u0435 UniTalk \u043e\u0442\u043a\u0440\u044b\u0432\u0430\u0435\u0442\u0441\u044f \u043c\u0435\u043d\u044e, \u0432 \u043a\u043e\u0442\u043e\u0440\u043e\u043c \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e \u0443\u043a\u0430\u0437\u0430\u0442\u044c \u043d\u0430\u0437\u0432\u0430\u043d\u0438\u0435 \u0441\u0430\u0439\u0442\u0430 (\u0438\u043b\u0438 \u043b\u044e\u0431\u043e\u0439 \u0435\u0433\u043e \u0438\u0434\u0435\u043d\u0442\u0438\u0444\u0438\u043a\u0430\u0442\u043e\u0440) \u0438 \u0438\u0434\u0435\u043d\u0442\u0438\u0444\u0438\u043a\u0430\u0442\u043e\u0440 \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u043d\u0438\u044f Google Analytics, \u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e \u0441\u043a\u043e\u043f\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0441\u043e \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u044b \u0441\u0435\u0440\u0432\u0438\u0441\u0430 Google Analytics.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1839\" height=\"231\" src=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/14.png\" alt=\"\" class=\"wp-image-70003\" srcset=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/14.png 1839w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/14-750x94.png 750w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/14-1024x129.png 1024w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/14-768x96.png 768w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/14-1536x193.png 1536w\" sizes=\"(max-width: 1839px) 100vw, 1839px\" \/><\/figure><\/div>\n\n<div class=\"text_bg-ebebeb70\">\n<p>4. <span>\u041f\u0440\u0438 \u043e\u0442\u043a\u0440\u044b\u0442\u0438\u0438 \u043d\u0430\u0441\u0442\u0440\u043e\u0435\u043a \u043a\u043e\u043b\u043b\u0442\u0440\u0435\u043a\u0438\u043d\u0433\u0430 \u043e\u0442\u043a\u0440\u044b\u0432\u0430\u0435\u0442\u0441\u044f \u043c\u0435\u043d\u044e \u043d\u0430\u0441\u0442\u0440\u043e\u0435\u043a \u0434\u043b\u044f \u0434\u0430\u043d\u043d\u043e\u0433\u043e \u0441\u0430\u0439\u0442\u0430. \u0414\u043b\u044f \u0443\u0434\u043e\u0431\u0441\u0442\u0432\u0430 \u0432\u0441\u0435 \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0438 \u0440\u0430\u0437\u0434\u0435\u043b\u0435\u043d\u044b \u043d\u0430 3 \u0431\u043b\u043e\u043a\u0430<\/span>:<\/p>\n<p><strong>1-\u0439 \u0431\u043b\u043e\u043a<\/strong> \u2013 <span>\u0441\u043e\u0434\u0435\u0440\u0436\u0438\u0442 \u0432 \u0441\u0435\u0431\u0435 \u043e\u0441\u043d\u043e\u0432\u043d\u0443\u044e \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044e, \u043a\u043e\u0442\u043e\u0440\u0430\u044f \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u0438\u0434\u0435\u043d\u0442\u0438\u0444\u0438\u0446\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0438 \u0440\u0430\u0431\u043e\u0442\u0430\u0442\u044c \u0438\u043c\u0435\u043d\u043d\u043e \u0441 \u0434\u0430\u043d\u043d\u044b\u043c \u0441\u0430\u0439\u0442\u043e\u043c.<\/span><\/p>\n<p><span>\u0417\u043d\u0430\u0447\u0435\u043d\u0438\u044f \u0438\u0434\u0435\u043d\u0442\u0438\u0444\u0438\u043a\u0430\u0442\u043e\u0440\u0430 \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u043d\u0438\u044f Google Analytics \u0438 Google Analytics API Key \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e \u0437\u0430\u043f\u043e\u043b\u043d\u0438\u0442\u044c \u0434\u0430\u043d\u043d\u044b\u043c\u0438, \u0440\u0430\u043d\u0435\u0435 \u043f\u043e\u043b\u0443\u0447\u0435\u043d\u043d\u044b\u043c\u0438 \u0432 \u0441\u0435\u0440\u0432\u0438\u0441\u0435 Google Analytics.\u00a0<\/span><\/p>\n<p><span>\u0411\u043b\u0430\u0433\u043e\u0434\u0430\u0440\u044f \u044d\u0442\u0438\u043c \u0434\u0430\u043d\u043d\u044b\u043c, UniTalk \u043c\u043e\u0436\u0435\u0442 \u043f\u0435\u0440\u0435\u0434\u0430\u0432\u0430\u0442\u044c \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044e \u0432 \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u044b\u0439 \u0432\u0435\u0431-\u043f\u043e\u0442\u043e\u043a \u043f\u0440\u043e \u0437\u0432\u043e\u043d\u043a\u0438<\/span><\/p>\n<p><span>API Key \u043f\u043e\u0441\u043b\u0435 \u0441\u043e\u0445\u0440\u0430\u043d\u0435\u043d\u0438\u044f \u043e\u0442\u043e\u0431\u0440\u0430\u0436\u0430\u0435\u0442\u0441\u044f \u0432 \u0441\u043a\u0440\u044b\u0442\u043e\u043c \u0432\u0438\u0434\u0435, \u0447\u0442\u043e \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u0438\u0437\u0431\u0435\u0436\u0430\u0442\u044c \u0435\u0433\u043e \u043d\u0435\u0441\u0430\u043d\u043a\u0446\u0438\u043e\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u043e\u0433\u043e \u043f\u043e\u0432\u0442\u043e\u0440\u043d\u043e\u0433\u043e \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u044f<\/span><\/p>\n<p><strong>2-\u0439 <span>\u0438<\/span><\/strong><strong>\u00a03-\u0439<\/strong> <strong>\u0431\u043b\u043e\u043a<\/strong> <span>\u0438\u043c\u0435\u044e\u0442 \u043e\u0434\u0438\u043d\u0430\u043a\u043e\u0432\u0443\u044e \u0441\u0442\u0440\u0443\u043a\u0442\u0443\u0440\u0443, \u043e\u0434\u043d\u0430\u043a\u043e \u043e\u043d\u0438 \u043e\u0442\u0432\u0435\u0447\u0430\u044e\u0442 \u0437\u0430 \u0440\u0430\u0437\u043d\u044b\u0435 \u0442\u0438\u043f\u044b \u0437\u0432\u043e\u043d\u043a\u043e\u0432:<\/span><\/p>\n<ul>\n<li>2-\u0439 \u0431\u043b\u043e\u043a <span>\u043e\u0442\u0432\u0435\u0447\u0430\u0435\u0442 \u0437\u0430 Call Tracking \u0437\u0432\u043e\u043d\u043a\u0438;<\/span><\/li>\n<li>3-\u0439 \u0431\u043b\u043e\u043a <span>\u043e\u0442\u0432\u0435\u0447\u0430\u0435\u0442 \u0437\u0430 \u0437\u0432\u043e\u043d\u043a\u0438 \u04412\u0441.<\/span><\/li>\n<\/ul>\n<p><span>\u041e\u0441\u043d\u043e\u0432\u043d\u044b\u043c \u043f\u0430\u0440\u0430\u043c\u0435\u0442\u0440\u043e\u043c \u0432 \u0434\u0430\u043d\u043d\u044b\u0445 \u0431\u043b\u043e\u043a\u0430\u0445 \u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u043d\u0430\u0437\u0432\u0430\u043d\u0438\u0435 \u0441\u043e\u0431\u044b\u0442\u0438\u044f, \u043a\u043e\u0442\u043e\u0440\u043e\u0435 \u043f\u0435\u0440\u0435\u0434\u0430\u0435\u0442\u0441\u044f \u043f\u0440\u0438 \u0432\u043e\u0437\u043d\u0438\u043a\u043d\u043e\u0432\u0435\u043d\u0438\u0438 \u0437\u0432\u043e\u043d\u043a\u0430.\u00a0<\/span><\/p>\n<\/div>\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>\u0412\u0410\u0416\u041d\u041e! <\/strong><\/p>\n<cite><strong>\u0412 \u043d\u0430\u0437\u0432\u0430\u043d\u0438\u0438 \u043d\u0435 \u0434\u043e\u043b\u0436\u043d\u043e \u0441\u043e\u0434\u0435\u0440\u0436\u0430\u0442\u044c\u0441\u044f \u043f\u0440\u043e\u0431\u0435\u043b\u043e\u0432. \u041f\u0440\u0438 \u043d\u0430\u043b\u0438\u0447\u0438\u0438 \u043f\u0440\u043e\u0431\u0435\u043b\u043e\u0432 \u0432 \u043d\u0430\u0437\u0432\u0430\u043d\u0438\u0438 \u0441\u043e\u0431\u044b\u0442\u0438\u044f, \u0442\u0430\u043a\u043e\u0435 \u0441\u043e\u0431\u044b\u0442\u0438\u0435 \u0444\u0438\u043b\u044c\u0442\u0440\u0443\u0435\u0442\u0441\u044f \u043d\u0430 \u0441\u0442\u043e\u0440\u043e\u043d\u0435 Google Analytics<\/strong>.<\/cite><\/blockquote>\n\n\n\n<p class=\"text_bg-ebebeb70\">\u041e\u043f\u0446\u0438\u043e\u043d\u0430\u043b\u044c\u043d\u043e \u043c\u043e\u0436\u043d\u043e \u043d\u0430\u0441\u0442\u0440\u043e\u0438\u0442\u044c \u0434\u043e\u043f\u043e\u043b\u043d\u0438\u0442\u0435\u043b\u044c\u043d\u044b\u0435 2 \u043f\u0430\u0440\u0430\u043c\u0435\u0442\u0440\u044b \u0441\u043e\u0431\u044b\u0442\u0438\u044f, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043c\u043e\u0436\u043d\u043e \u043d\u0430\u0441\u0442\u0440\u043e\u0438\u0442\u044c \u043d\u0430 \u043f\u0435\u0440\u0435\u0434\u0430\u0447\u0443 \u043a\u0430\u043a \u0441\u0442\u0430\u0442\u0438\u0447\u0435\u0441\u043a\u043e\u0433\u043e, \u0442\u0430\u043a \u0438 \u0434\u0438\u043d\u0430\u043c\u0438\u0447\u0435\u0441\u043a\u043e\u0433\u043e \u0437\u043d\u0430\u0447\u0435\u043d\u0438\u0439.&nbsp;<br><br>\u041f\u043e\u043b\u043d\u043e\u0441\u0442\u044c\u044e \u043d\u0430\u0441\u0442\u0440\u043e\u0435\u043d\u043d\u0430\u044f \u0438\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0438\u044f \u0434\u043b\u044f \u0434\u0438\u043d\u0430\u043c\u0438\u0447\u0435\u0441\u043a\u043e\u0433\u043e \u043a\u043e\u043b\u043b\u0442\u0440\u0435\u043a\u0438\u043d\u0433\u0430 \u0432\u044b\u0433\u043b\u044f\u0434\u0438\u0442 \u0441\u043b\u0435\u0434\u0443\u044e\u0449\u0438\u043c \u043e\u0431\u0440\u0430\u0437\u043e\u043c:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1835\" height=\"728\" src=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/ga4.png\" alt=\"\" class=\"wp-image-70630\" srcset=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/ga4.png 1835w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/ga4-750x298.png 750w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/ga4-1024x406.png 1024w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/ga4-768x305.png 768w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/ga4-1536x609.png 1536w\" sizes=\"(max-width: 1835px) 100vw, 1835px\" \/><\/figure><\/div>\n\n\n<p class=\"text_bg-ebebeb70\">\u041f\u0440\u043e\u0432\u0435\u0440\u0438\u0442\u044c \u0440\u0430\u0431\u043e\u0442\u0443 \u043f\u0435\u0440\u0435\u0434\u0430\u0447\u0438 \u0441\u043e\u0431\u044b\u0442\u0438\u0439 \u043c\u043e\u0436\u043d\u043e \u043d\u0430 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0435 Google Analytics \u0432 \u0431\u043b\u043e\u043a\u0435 \u201c\u041e\u0442\u0447\u0435\u0442\u044b\u201d<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1830\" height=\"813\" src=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/16.png\" alt=\"\" class=\"wp-image-70011\" srcset=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/16.png 1830w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/16-750x333.png 750w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/16-1024x455.png 1024w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/16-768x341.png 768w, https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/16-1536x682.png 1536w\" sizes=\"(max-width: 1830px) 100vw, 1830px\" \/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading has-medium-font-size\"><span class=\"ez-toc-section\" id=\"%D0%A7%D1%82%D0%BE_%D0%B2%D1%8B_%D0%BF%D0%BE%D0%BB%D1%83%D1%87%D0%B8%D0%BB%D0%B8\"><\/span><strong>\u0427\u0442\u043e \u0432\u044b \u043f\u043e\u043b\u0443\u0447\u0438\u043b\u0438?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u041f\u043e\u0437\u0434\u0440\u0430\u0432\u043b\u044f\u0435\u043c, \u0438\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0438\u044f \u0437\u0430\u0432\u0435\u0440\u0448\u0435\u043d\u0430!<\/p>\n\n\n<div class=\"text_bg-ebebeb70\">\n<p><strong>\u0412\u0430\u0448\u0430 \u0432\u044b\u0433\u043e\u0434\u0430:<\/strong> \u0412\u044b \u043f\u0440\u0435\u0432\u0440\u0430\u0442\u0438\u043b\u0438 \u0437\u0432\u043e\u043d\u043a\u0438 \u0432 <strong>\u0438\u0437\u043c\u0435\u0440\u0438\u043c\u044b\u0435 \u0441\u043e\u0431\u044b\u0442\u0438\u044f<\/strong>. \u042d\u0442\u043e \u043e\u0437\u043d\u0430\u0447\u0430\u0435\u0442:<\/p>\n<ul>\n<li><strong>\u0427\u0435\u0442\u043a\u043e\u0441\u0442\u044c \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430:<\/strong> \u0417\u043d\u0430\u0435\u0442\u0435, \u043a\u0430\u043a\u0430\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u0433\u0435\u043d\u0435\u0440\u0438\u0440\u0443\u0435\u0442 \u043f\u0440\u043e\u0434\u0430\u0436\u0438.<\/li>\n \n<li><strong>\u042d\u043a\u043e\u043d\u043e\u043c\u0438\u044f \u0431\u044e\u0434\u0436\u0435\u0442\u0430:<\/strong> \u041f\u0435\u0440\u0435\u0441\u0442\u0430\u0435\u0442\u0435 \u0442\u0440\u0430\u0442\u0438\u0442\u044c \u0441\u0440\u0435\u0434\u0441\u0442\u0432\u0430 \u043d\u0430 \u043d\u0435\u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u044b\u0435 \u043a\u0430\u043d\u0430\u043b\u044b.<\/li>\n \n<li><strong>\u041e\u0431\u044a\u0435\u043a\u0442\u0438\u0432\u043d\u044b\u0435 \u0440\u0435\u0448\u0435\u043d\u0438\u044f:<\/strong> \u0420\u0443\u043a\u043e\u0432\u043e\u0434\u0441\u0442\u0432\u0443\u0435\u0442\u0435\u0441\u044c \u0434\u0430\u043d\u043d\u044b\u043c\u0438, \u0430 \u043d\u0435 \u043f\u0440\u0435\u0434\u043f\u043e\u043b\u043e\u0436\u0435\u043d\u0438\u044f\u043c\u0438.<\/li>\n<\/ul>\n<p>\u0412\u044b \u0441\u0434\u0435\u043b\u0430\u043b\u0438 \u0432\u0430\u0436\u043d\u044b\u0439 \u0448\u0430\u0433 \u043a <strong>\u0441\u0442\u0430\u0431\u0438\u043b\u044c\u043d\u043e\u0441\u0442\u0438<\/strong> \u0438 <strong>\u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438<\/strong> \u0431\u0438\u0437\u043d\u0435\u0441\u0430.<\/p>\n<\/div>\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>\u041e\u0442 \u0441\u043b\u0435\u043f\u043e\u0442\u044b \u043a \u0447\u0435\u0442\u043a\u043e\u043c\u0443 \u0432\u0438\u0434\u0435\u043d\u0438\u044e \u0431\u0438\u0437\u043d\u0435\u0441\u0430 \u041f\u0440\u0438\u0432\u0435\u0442! \u0425\u043e\u0442\u0438\u0442\u0435 \u0442\u043e\u0447\u043d\u043e \u0437\u043d\u0430\u0442\u044c, \u043a\u0430\u043a\u0430\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u043f\u0440\u0438\u0432\u043e\u0434\u0438\u0442 \u043a \u0432\u0430\u043c&#8230;<\/p>\n","protected":false},"author":13,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2400],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u0418\u043d\u0441\u0442\u0440\u0443\u043a\u0446\u0438\u044f \u043f\u043e \u0438\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0438\u0438 Google Analytics 4 \u0438 UniTalk \ud83d\udcde<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/unitalk.cloud\/ru\/knowledge\/instrukcziya-po-podklyucheniyu-i-nastrojke-integraczii-google-analytics-4-i-unitalk\/\" \/>\n<meta property=\"og:locale\" content=\"ru_RU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u0418\u043d\u0441\u0442\u0440\u0443\u043a\u0446\u0438\u044f \u043f\u043e \u0438\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0438\u0438 Google Analytics 4 \u0438 UniTalk \ud83d\udcde\" \/>\n<meta property=\"og:description\" content=\"\u041e\u0442 \u0441\u043b\u0435\u043f\u043e\u0442\u044b \u043a \u0447\u0435\u0442\u043a\u043e\u043c\u0443 \u0432\u0438\u0434\u0435\u043d\u0438\u044e \u0431\u0438\u0437\u043d\u0435\u0441\u0430 \u041f\u0440\u0438\u0432\u0435\u0442! \u0425\u043e\u0442\u0438\u0442\u0435 \u0442\u043e\u0447\u043d\u043e \u0437\u043d\u0430\u0442\u044c, \u043a\u0430\u043a\u0430\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u043f\u0440\u0438\u0432\u043e\u0434\u0438\u0442 \u043a \u0432\u0430\u043c...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/unitalk.cloud\/ru\/knowledge\/instrukcziya-po-podklyucheniyu-i-nastrojke-integraczii-google-analytics-4-i-unitalk\/\" \/>\n<meta property=\"og:site_name\" content=\"UniTalk\" \/>\n<meta property=\"article:published_time\" content=\"2023-05-10T13:20:21+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-18T11:37:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/unitalk.cloud\/wp-content\/uploads\/2023\/05\/1-5.png\" \/>\n<meta name=\"author\" content=\"Oleg Shkolyarenko\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u041d\u0430\u043f\u0438\u0441\u0430\u043d\u043e \u0430\u0432\u0442\u043e\u0440\u043e\u043c\" \/>\n\t<meta name=\"twitter:data1\" content=\"Oleg Shkolyarenko\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u041f\u0440\u0438\u043c\u0435\u0440\u043d\u043e\u0435 \u0432\u0440\u0435\u043c\u044f \u0434\u043b\u044f \u0447\u0442\u0435\u043d\u0438\u044f\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 \u043c\u0438\u043d\u0443\u0442\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/unitalk.cloud\/ru\/knowledge\/instrukcziya-po-podklyucheniyu-i-nastrojke-integraczii-google-analytics-4-i-unitalk\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/unitalk.cloud\/ru\/knowledge\/instrukcziya-po-podklyucheniyu-i-nastrojke-integraczii-google-analytics-4-i-unitalk\/\"},\"author\":{\"name\":\"Oleg Shkolyarenko\",\"@id\":\"https:\/\/unitalk.cloud\/ru\/#\/schema\/person\/24e73bd35016ab43ea5390aa8a301062\"},\"headline\":\"\u0418\u043d\u0441\u0442\u0440\u0443\u043a\u0446\u0438\u044f \u043f\u043e \u043f\u043e\u0434\u043a\u043b\u044e\u0447\u0435\u043d\u0438\u044e \u0438 \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0435 \u0438\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0438\u0438 Google Analytics 4 \u0438 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