Bitrix24 Alternatives: TOP 12 alternatives for Ukrainian business
Ukrainian businesses are still using Bitrix24. There are fewer implementation requests due to security and reputational risks, but some companies continue to work with the European version of the product. The reasons vary: a familiar environment, migration costs, integration with accounting software, and even a lack of understanding of the real risks.
If you plan to say goodbye to Russian software, check out the best Bitrix alternatives from Ukrainian and foreign developers. We will tell you what functions they support, who they are suitable for, and how much they cost.
Criteria for choosing a Bitrix24 alternative
Bitrix24 was long considered a universal tool for project management, communications, and process automation — covering most tasks that helped a business work efficiently. This need remains, but new requirements have been added: corporate software must have no ties to the aggressor country, and ideally offer flexible customization without an overloaded interface and complex setup.
Functionality tailored to business specifics and tasks
Choose a solution where you won’t overpay for dozens of unused features. On the other hand, in the future, you may need tools that you don’t need right now. Therefore, look for a balance between “enough” and “excessive”.
User-friendly interface
The complex and confusing interface of the Russian CRM spawned many memes. If you are tired of a monster system that eats up time and money, choose a Bitrix24 competitor where developers thought about future users. If employees learn to work in the new system faster, they will accept the migration more easily and won’t resist the changes. This means their efficiency won’t drop during the transition period.
Simple implementation and integration with existing systems
Bitrix24 could not be configured without an integrator. Their work cost almost as much as the product license, and implementation dragged on for months. Specifications, reviews, and test demos will help you understand whether the alternative has the same drawbacks. Also, consider that the new system needs to be integrated with current services: IP telephony, messengers, website, warehouse management system, and marketing platforms. Therefore, it is good if, after migrating from Bitrix24, the alternative fits into the existing ecosystem, and you don’t have to give up familiar tools. Check with the vendor in advance whether the new system supports ready-made integrations or requires API setup.
Review the list of ready-made UniTalk integrations — this will help you make the right choice.
Scalability and pricing policy
A CRM should grow with the business. Therefore, evaluate the cost of the Bitrix24 alternative in perspective: how the number of users affects the price and what features you will have to pay extra for. Some solutions look affordable at the time of implementation but go over budget after scaling.
Support and localization
Documentation and training materials affect the speed of implementation and problem-solving. Ukrainian language support will be a plus only for local teams, but service availability is important for everyone: does the vendor have regional representatives, how quickly do support staff respond, and are there active user communities?
Data security and backups
An alternative to Bitrix24 is also sought because software from the aggressor country has become a target for cybercriminals. Client data has become one of the company’s main assets, so ensure the chosen CRM supports data encryption, two-factor authentication, and a transparent privacy policy.
The best Bitrix24 alternatives
We have collected solutions that can become a good alternative to Russian software, and in some cases, surpass it.
NetHunt CRM
A Ukrainian CRM system, available since 2015 and deeply integrated with the Google ecosystem: NetHunt literally “lives” inside Gmail. And the entire communication history, client card, and sales funnel are available right in the email interface.
Advantages
- Ready-made integrations with Telegram, Viber, Instagram, UniTalk, Slack, Looker Studio (GoogleData Studio), Way for Pay, and other services.
- Flexible automation: from creating reports to multi-stage sales chains.
- Fully functional app for iOS and Android.
- GDPR compliance for working with European clients.
- Transparent pricing without hidden surcharges for basic features.
Who it’s suitable for: A Bitrix24 alternative for small and medium-sized B2B companies, startups, agencies, and teams actively working in the Google Workspace ecosystem.
Limitations:
- inconvenient for warehouse accounting and manufacturing companies;
- limited project management capabilities.
Difference from Bitrix24
NetHunt was designed as a CRM for sales and is not overloaded with unnecessary modules; an integrator is not needed for implementation, and adaptation takes just a few days. NetHunt also supports an unlimited number of sales funnels on all plans, whereas in the Russian product, this is implemented only in the maximum plan.
Pricing
Four plans are available (price per 1 user per month):
- Basic — €10: basic tools for small teams;
- Basic Plus — €14: advanced features for growing companies;
- Business — €20: multi-channel sales and automation;
- Business Plus — €28: full automation and advanced analytics.
Free trial period — 14 days.
SendPulse CRM
A Ukrainian multi-channel platform with a CRM module that combines email marketing, chatbots, SMS messaging, landing pages, and notifications in a single workspace. SendPulse logically links sales and marketing, which in Bitrix24 was available only with additional tools and integrations.
Advantages
- A single window for all communication channels.
- Tools for email and SMS marketing.
- Automated funnels, product management, and document flow.
- Unlimited number of deals, tasks, and contacts.
- Task board with a calendar and deadline control.
- Analytics by managers and lead generation channels.
Who it’s suitable for: businesses where sales and marketing are closely connected: online stores, online schools, service companies, and agencies.
Limitations:
- does not support deep process customization or complex sales analytics;
- large teams won’t have enough basic tools for project management.
Difference from Bitrix24
SendPulse is a marketing platform with an emphasis on working with the client base, segmentation, and automated communications. While in Bitrix24 you had to set up mailings through third-party paid services, here it is included in the basic ecosystem. For implementation and integrating SendPulse with telephony and other services, an integrator is not required, and the system interface is intuitive.
Pricing
- Free — up to 5 users, 2 funnels, 2 boards, unlimited deals and tasks.
- Standard — from $12/month (1 user, 2 funnels).
- Pro — from $36.80/month (up to 10 users, 5 funnels).
- Business — from $108/month (up to 20 users, 10 funnels).
- Enterprise — from $164/month (up to 50 users, 20 funnels).
- Enterprise Max — from $261.60/month (up to 100 users, 100 funnels).
You can add additional users without changing the plan for $9/month each.
SalesDrive
SalesDrive is a popular Ukrainian CRM system, developed to organize sales in online stores. It covers the full operational cycle: from collecting requests from the website and marketplaces to issuing waybills and synchronizing warehouse stock.
Advantages
- Ready-made integrations with Ukrainian CMS, marketplaces, and delivery services.
- Full-fledged warehouse accounting with automatic data synchronization on the site.
- One-click waybill creation and automatic sending of the invoice to the client via SMS.
- All communication channels — messengers, chatbots, IP-telephony — in one window.
- Fully functional mobile app.
Who it’s suitable for: online stores and dropshippers of any scale — from a small store to teams with 100+ employees. Also, those who are used to working in the UniTalk ecosystem.
Limitations:
- no deep customization of business processes;
- the interface looks outdated compared to other Ukrainian CRM systems.
Difference from Bitrix24
Bitrix24 is considered a universal platform, but inconvenient and excessive for most online stores. SalesDrive solves e-commerce tasks more effectively, is not overloaded with unnecessary modules, and does not require complex setup for trading specifics.
Pricing
Tariffs depend on the team size, with a 20% discount for annual payment:
- 1–2 users — 917 UAH/month.
- Up to 15 users — 4 190 UAH/month.
- Up to 50 users — 7 680 UAH/month.
- Up to 100 users — 10 200 UAH/month.
Free trial period — 14 days.
KerujTM
A Ukrainian cloud platform that combines customer relationship management (CRM), enterprise resource planning (ERP), and field service management (FSM). The latter is a unique option even for Western solutions.
Advantages
- Combination of CRM, ERP, and FSM in one platform.
- Warehouse management and management accounting without additional modules.
- Coordination of field staff in real time.
- Quick setup without involving technical specialists.
- Fully functional app for iOS and Android.
Who it’s suitable for: wholesale companies, construction and installation companies, service organizations with field teams. You can find out about integrating Keruj^TM^ with UniTalk here.
Limitations:
- narrow specialization, many companies won’t find familiar tools here;
- limited number of ready-made integrations compared to other CRM systems.
Difference from Bitrix24
Bitrix24 developers tried to cover all areas of work, while KerujTM, on the contrary, is tailored for a narrow niche. This can be the main argument for companies with field teams.
Pricing
Two plans, with a 20% discount for annual payment:
- Business — 499 UAH/month: all main functions, from 10 users.
- Corporation — 1 499 UAH/month: full functionality + document builder, from 35 users.
Free trial period — 14 days.
Keepin CRM
A Ukrainian CRM for the sales department, available since 2017. It combines order management, warehouse accounting, finance, and document flow in one interface without connecting third-party services. At the same time, Keepin CRM developers clearly bet on simplicity: modules can be flexibly turned on and off without overloading the workspace.
Advantages
- Intuitive interface with flexible settings.
- Ready-made integrations with Ukrainian marketplaces, messengers, and IP telephony.
- Routine automation (waybill creation, SMS sending, document generation).
- One of the most affordable CRMs on the Ukrainian market.
Who it’s suitable for: small and medium product businesses, small manufacturing, and service sector companies.
Limitations:
- the mobile version is limited in functionality compared to the desktop version;
- few functions for large businesses with complex multi-level processes.
Difference from Bitrix24
Keepin CRM is the exact opposite of Bitrix24: in the Ukrainian CRM, there is a minimal fluff, maximum utility. Where Bitrix offers hundreds of settings and requires extensive training, Keepin launches almost immediately. Plus, it is a free Bitrix24 alternative for one user with ready-made UniTalk integration.
Pricing
- Free plan — basic functions, without a time limit for 1 user.
- Extended — 349 UAH/month per user (all functions without limits).
The cost decreases as the team grows:
- 6–15 users — 300 UAH/month for one;
- 31–99 users — 200 UAH/month for one;
- From 300 users — 80 UAH/month for one.
10% discount for annual payment. Free trial period — unlimited for 1 user.
OneBox OS
A Ukrainian platform that developers call an operating system for business. OneBox OS adapts to the company’s specifics and allows you to build a solution for any task: from a sales funnel to warehouse, budget, and document management.
Advantages
- A business process builder allows building any logic.
- Ready-made integrations with the site, IP telephony, messengers, social networks, and email.
- Choice between cloud and boxed solutions.
- Fully functional app for iOS and Android.
Who it’s suitable for: medium and large businesses with non-standard or complex business processes, when deep customization for a specific industry is needed.
Limitations:
- a developer or integrator is needed for a full launch;
- many settings are not obvious and require studying the system logic;
- time and budget are needed to customize the system “for yourself”.
Difference from Bitrix24
OneBox OS is the closest Ukrainian Bitrix24 alternative in terms of customization level and implementation complexity. And this system is just as suitable for those who are ready to invest time and resources in it.
Pricing
- Free plan — cloud with no limits on time and number of employees, up to 1,000 records.
- Paid cloud — $1.99/month for every next 1,000 records or 1,000 MB.
- Package tariffs — from $29 per user per month, available from official distributors.
Creatio
A Ukrainian development known worldwide (until 2019 — BPM’online), which is among the global leaders in the CRM and BPM systems market. The most interesting thing inside is an AI-native platform where automation is implemented through a visual no-code/low-code builder.
Advantages
- Automation of any complexity without programming skills.
- AI agents natively built into workflows.
- A large ecosystem of integrations with third-party systems and a marketplace of ready-made modules.
- Scaling without performance loss from hundreds to tens of thousands of users.
- Ready-made industry solutions for banks, medicine, retail, and manufacturing.
- Pay only for the blocks used.
Who it’s suitable for: enterprise solution for businesses with complex business processes (trade, manufacturing, banking sector, medicine, education, public sector).
Limitations:
- excess of functions for small businesses;
- no pricing plans for small teams;
- a partner is needed for full implementation.
Difference from Bitrix24
While Bitrix24 offered “everything for everyone”, Creatio focused on the depth of automation and managing complex processes.
Pricing
Three plans are available (per 1 user per month):
- Growth — 750 UAH: basic capabilities for medium businesses;
- Enterprise — 1 650 UAH: full automation cycle for medium and large businesses;
- Unlimited — 2 550 UAH: maximum automation for large businesses.
Separate products for sales, marketing, and support automation — 450 UAH/month per user. Access to the Creatio.ai platform for AI implementation — from 200 thousand per year depending on the volume of operations.
Free trial period — 14 days.
Perfectum
A Ukrainian multi-profile system developed in 2017. Available as a cloud or boxed solution to choose from, which is rare in the Ukrainian market. You can pay for the system once without monthly subscriptions or vendor lock-in.
Advantages
- Four modules for different tasks: CRM, PROJECT, RETAIL, and ERP.
- 150+ ready-made modules and integrations in the system marketplace (+ integration with UniTalk).
- Data can be stored in the cloud or on your own server.
- Internal chat, knowledge base, time tracking, and business process builder.
- Works on any device: desktop (macOS, Windows), iOS and Android smartphones.
Who it’s suitable for: small, medium, and large businesses, including online stores, retail, construction, law firms, medicine, education, IT studios, and manufacturing.
Limitations:
- an integrator and time are needed for flexible setup;
- high cost of modifications for business specifics.
Difference from Bitrix24
In terms of functionality, Perfectum is comparable to Bitrix24, but additionally offers a different ownership model — a boxed version with a one-time payment.
Pricing
- Cloud version — from 1 800 UAH/month (up to 5 users).
- Boxed version — from 36 000 UAH (one-time without limits on the number of users).
Free trial period — on request.
KeyCRM
A Ukrainian CRM for online stores, marketplaces, and Instagram platforms, where it covers almost all operational needs. At the same time, the cost does not depend on the number of users — you pay only for the volume of orders.
Advantages
- Unlimited number of users across all plans.
- Integrations with all popular Ukrainian marketplaces, messengers, delivery services, CMS, and IP telephony (including UniTalk).
- All orders and messages from different channels in one window.
- Built-in sales funnels, chats, trading module, and fully functional warehouse accounting.
- Fully functional app for iOS and Android.
Who it’s suitable for: trading companies of any size and the service sector, where fast processing of incoming requests from multiple channels is important.
Limitations:
- flexible customization of business processes is not provided.
Difference from Bitrix24
KeyCRM has what e-commerce could not get in Bitrix24: simplicity, speed, and adaptation to real trading tasks.
Pricing
- Basic plan — $19/month up to 200 orders.
- For every next 200 orders over the limit — a $9 surcharge.
Free trial period — 30 days.
HubSpot
One of the largest CRM platforms in the world, founded back in 2006, which stopped working with the Russian market after February 2022. HubSpot unites CRM, marketing, sales, customer service, and content management in a single ecosystem. And with built-in AI tools, you can research companies, prepare for calls, generate content, and summarize customer information.
Advantages
- Basic CRM features with no time limits.
- Over 2,000 ready-made integrations in the marketplace.
- Built-in AI assistant Breeze to automate routines.
- A unified platform for marketing, sales, and support.
- One of the easiest enterprise systems to master.
- Fully functional app for iOS and Android.
- GDPR compliance.
Who it’s suitable for: almost everyone — startups, small, medium, and large businesses. You can start with a free plan and scale without changing the platform.
Limitations:
- the Ukrainian interface language is not supported;
- the cost of paid plans grows quickly as the number of users increases;
- integrator help is needed for deep customization for non-standard processes.
Difference from Bitrix24
HubSpot is distinguished by a clear interface and integrations that work out of the box. This is a good choice for companies planning a transition and wanting to test a Bitrix24 alternative without financial risks.
Pricing
- Free — free with no time limit: basic CRM, contacts, deals, tasks, analytics.
- Starter — from €9/month per user: advanced capabilities.
- Professional — from €792/month per package (5 users): AI agent, deduplication, analytics.
- Enterprise — from €3300/month per package (5 users): custom objects, SSO, access right separation.
RemOnline (RO App)
Until 2024, the Ukrainian platform RO App was known only as RemOnline. Now it has turned from a niche program for service centers into a full-fledged operational solution for service and manufacturing businesses.
Advantages
- Built-in cash accounting and POS terminal.
- Apps for teams and managers with different access levels.
- Integrations with local and global services (+integration with UniTalk).
- Daily automatic backups.
- Quick start without complex implementation.
Who it’s suitable for: service centers, workshops, car services, cleaning companies, beauty salons, medical centers, printing and manufacturing companies.
Limitations:
- not suitable for classic sales departments (no funnel and lead work);
- some functions are unavailable in the mobile app.
Difference from Bitrix24
Service businesses worked with Bitrix24 through cumbersome modules that did not take into account the specifics of the company’s activities. While RO App is adapted to the “order-repair-issue” logic.
Pricing
Four plans, with a 10% discount for annual payment:
- Hobby — €15/month: 2 employees, 1 location, up to 100 orders per month, basic functions;
- Startup — from €29/month: 3 employees (15 maximum);
- Business — from €69/month: 3 employees (150 maximum) and initial settings;
- Corporation — from €99/month: 3 employees (1500 maximum), initial settings, and a personal manager.
Free trial period — 7 days with unlimited access.
Zendesk
Firstly, it is a platform for customer support and service, not a classic CRM for the sales department. The key element is a ticketing system that collects all requests from different channels into a single center to optimize support work.
Advantages
- Requests from email, chat, messengers, social networks, and IP telephony in one window.
- AI agents for automatic closing of standard requests.
- Over 1,300 ready-made integrations in the marketplace.
- Real-time analytics and custom reports.
- Support for 60+ languages and up to 300 brands in one account.
- GDPR and HIPAA compliance.
Who it’s suitable for: companies with a large flow of support requests, including e-commerce, SaaS, telecom, medicine, finance, education.
Limitations:
- does not replace a classic CRM for sales;
- the Ukrainian interface language is not supported;
- cost grows rapidly when connecting AI features;
- a partner or technical specialist is needed for full setup.
Difference from Bitrix24
Bitrix24 combined CRM for sales and support, while Zendesk is a more highly specialized tool — customer support here is at the highest possible level.
Pricing
Zendesk Suite plans (per 1 user per month):
- Team — $55: a basic set to start;
- Growth — $89: advanced capabilities for medium businesses;
- Professional — $115: custom analytics, forums;
- Enterprise — on request: full customization for large teams.
Free trial period — 14 days.
Comparison Table of Bitrix24 Alternatives
How to painlessly migrate data from Bitrix24
Ukrainian businesses delay migrating to an alternative CRM for various reasons. It seems that some data will inevitably be lost, and complex integration and adaptation will slow down business processes. Migration can indeed become a problem without a clear strategy, but this can be avoided by acting systematically.
Step 1. Audit your data before export
To avoid transferring old mistakes to the new platform, tidy up the database before unloading: delete data duplicates, outdated tasks, and unused automations.
Step 2. Export data from Bitrix24
The system allows exporting basic data in CSV and Excel formats using the built-in export tool (CRM → Contacts / Deals / Companies). Call history, internal chats, and some custom fields may not be exported in a standard format — check this in advance with the support team of the new CRM chosen as the Bitrix24 alternative.
Step 3. Prepare data for import
After export, bring the files to the format accepted by the new CRM. As a rule, you need to standardize column names, remove special characters and extra spaces, split combined fields (for example, “first name + last name”) into separate ones, check the correctness of phone numbers and emails.
Step 4. Use built-in import tools or third-party services
Many CRMs from our review have built-in import tools that allow you to upload data from a CSV file and manually map the fields. But if there is a lot of data, third-party migration services may be required.
Step 5. Migrate data in stages
Do not switch the whole team to the new system in one day, but act according to this scheme:
- transfer the contacts and companies database;
- check the correctness of the data on a test team;
- transfer open deals and active tasks;
- switch new incoming leads to work in the new system;
- fix the date to “freeze” the old database and transfer the entire team to the new CRM.
Step 6. Do not delete Bitrix24 immediately
Leave access to the old system for one or two months in “read-only” mode. This is an insurance policy in case you need to look up history for a specific client, and the data was not transferred correctly.
Choose solutions with a simple interface, affordable price, and quick start without an integrator: Keepin CRM, KeyCRM, SalesDrive, and KerujTM. They are not overloaded with extra functions, are easily configured for basic sales processes, and do not require a separate implementation budget.
Most in this review: Bitrix24 has a very high entry threshold, it is a system with complex implementation, inconvenient and overloaded interface. If you are looking for something simple to work with, pay attention to NetHunt, KeyCRM, and Keepin CRM.
For e-commerce, such Bitrix alternatives KeyCRM or RemOnline will suit. They are tailored to work with orders, integrate with popular marketplaces, delivery services, and cash register equipment.
The Ukrainian-language interface is available in NetHunt, KeyCRM, SalesDrive, Keepin CRM, Keruj, Perfectum, SendPulse CRM, OneBox, Creatio, and RemOnline. With them, businesses will not have to adapt their team to an English-language interface.
Yes, such solutions exist. For example, HubSpot has a full-fledged free plan with CRM, contact management, and basic analytics with no time limit. SendPulse CRM is also available for free at a basic level. Most other services offer a trial period.
