UNITALK Blog
A blog where UniTalk specialists share real experience: how modern IP telephony works, how processes are automated, and how service is improved. Case studies, useful tips, and step-by-step guides for business — simplifying the complex.
Our latest posts
Spring is Blooming, So Is Your Kitchen: How SMS and Viber Campaigns Launch the Terrace and Food Truck Season
Spring is the time when the city comes alive. Summer patios open up, new food trucks appear in parks, and cafes roll out fresh menus. But how do you
What Is SMS Marketing and How Does It Work
You send an email: at best, 20–25% of recipients will open it. You run an ad on social media, but the algorithm won't show it to everyone, every
Client Cases and Experience
How the UniTalk Voice AI Agent Sped Up Order Confirmations 40 Times and Increased the Average Check by 9%
How a large cosmetics e-commerce automated routine tasks and relieved the team without expanding staff. Case study summary Niche: e-commerce
Construction Case Study: Total Control Over Ads and Sales
The real estate market today is a high-stakes game. The fight for a buyer’s attention is getting fiercer, customer acquisition costs are climbing
International Infobusiness Case Study: How UniTalk Became a Unified Communication Management Center
International infobusiness grows rapidly, but with scale comes a challenge: managing customer communications becomes increasingly difficult. Calls,
Insights for Business
From Dreams to Reality: How Artificial Intelligence Was Born and How It Helps Businesses Today
How the idea of artificial intelligence emerged, what early scientists thought about it, and why today it is no longer sci-fi, but a practical tool
Bitrix24 Alternatives: TOP 12 alternatives for Ukrainian business
Ukrainian businesses are still using Bitrix24. There are fewer implementation requests due to security and reputational risks, but some companies
SEO + Call Tracking: How to Understand What Prevents a Website from Converting
In 2026, evaluating SEO effectiveness based only on traffic and rankings is methodologically flawed. A website may be growing in organic visibility,
Knowledge Base
UniTalk and Asteril CRM Integration: A Step-by-Step Guide to Setting Up Calls and Chats
Asteril CRM is a convenient, powerful CRM system designed to automate online sales. Asteril CRM is an opportunity to maintain a single database of
UniTalk and Firmao CRM Integration: Setting Up Calls and Chats
UniTalk and Firmao Integration: Connection Guide Connect your telephony and chats with the Firmao CRM system to automate lead processing and
UniTalk Multi-Button: Effective communication in just a few clicks
When a company uses multiple communication channels (from telephony to messengers), there is a problem with their convenient placement on the
Products and Solutions
Spring is Blooming, So Is Your Kitchen: How SMS and Viber Campaigns Launch the Terrace and Food Truck Season
Spring is the time when the city comes alive. Summer patios open up, new food trucks appear in parks, and cafes roll out fresh menus. But how do you
What Is SMS Marketing and How Does It Work
You send an email: at best, 20–25% of recipients will open it. You run an ad on social media, but the algorithm won't show it to everyone, every
Why SMS Still Works in 2026: Numbers, Cases, and Examples
The SMS Channel Isn't Dead, It's Evolved There is a stereotype that text messages are a format from the past, long replaced by messengers and social
Updates and News
WhatsApp for Business: The Complete Guide to Using It in 2026
Customers are increasingly choosing messengers over phone calls to reach businesses. It lets them write at any time, reply at their own pace, and not
Multi-button and Website Chat: Setting Up Design and CTAs to Increase Conversion by 15%
Having more communication buttons on a website does not guarantee more requests. Most of the time the opposite happens. When the screen is overloaded
UniTalk Omni: Unite Calls, Chats, and Artificial Intelligence Tools in One Platform for a Customer Communication Revolution
Your Communication Pain Points: Why Separate Technology Means Lost Leads and Money You are a business owner or a manager looking for practical
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