UNITALK Blog
A blog where UniTalk specialists share real experience: how modern IP telephony works, how processes are automated, and how service is improved. Case studies, useful tips, and step-by-step guides for business — simplifying the complex.
Our latest posts
Why SMS Still Works in 2026: Numbers, Cases, and Examples
The SMS Channel Isn't Dead, It's Evolved There is a stereotype that text messages are a format from the past, long replaced by messengers and social
Lead magnets generate many requests, but no sales: what to do
Let's imagine a familiar situation. Marketing launches new lead magnets, the number of requests skyrockets, and the cost per lead (CPL) drops. In the
Client Cases and Experience
Construction Case Study: Total Control Over Ads and Sales
The real estate market today is a high-stakes game. The fight for a buyer’s attention is getting fiercer, customer acquisition costs are climbing
International Infobusiness Case Study: How UniTalk Became a Unified Communication Management Center
International infobusiness grows rapidly, but with scale comes a challenge: managing customer communications becomes increasingly difficult. Calls,
How a legal services marketplace set up complex communications: a LegalTech Case Study
In the legal industry, response speed and connection stability are critical. A client seeking legal advice won't wait — they’ll simply choose another
Insights for Business
Bitrix24 Alternatives: TOP 12 alternatives for Ukrainian business
Ukrainian businesses are still using Bitrix24. There are fewer implementation requests due to security and reputational risks, but some companies
SEO + Call Tracking: How to Understand What Prevents a Website from Converting
In 2026, evaluating SEO effectiveness based only on traffic and rankings is methodologically flawed. A website may be growing in organic visibility,
WhatsApp, Bro: Prospects of the Global Messenger for Business in Ukraine in 2026
In most countries of the world, business communication has long moved to messengers. For millions of clients, writing to a brand in a chat is faster
Knowledge Base
UniTalk and Asteril CRM Integration: A Step-by-Step Guide to Setting Up Calls and Chats
Asteril CRM is a convenient, powerful CRM system designed to automate online sales. Asteril CRM is an opportunity to maintain a single database of
UniTalk and Firmao CRM Integration: Setting Up Calls and Chats
UniTalk and Firmao Integration: Connection Guide Connect your telephony and chats with the Firmao CRM system to automate lead processing and
UniTalk Multi-Button: Effective communication in just a few clicks
When a company uses multiple communication channels (from telephony to messengers), there is a problem with their convenient placement on the
Products and Solutions
Why SMS Still Works in 2026: Numbers, Cases, and Examples
The SMS Channel Isn't Dead, It's Evolved There is a stereotype that text messages are a format from the past, long replaced by messengers and social
Lead magnets generate many requests, but no sales: what to do
Let's imagine a familiar situation. Marketing launches new lead magnets, the number of requests skyrockets, and the cost per lead (CPL) drops. In the
IVR, Voice robot or AI Voice Agent: How to Choose for Your Business Needs
Comparing three UniTalk solutions and showing when each is effective for your business Businesses are massively adopting call automation to save team
Updates and News
Multi-button and Website Chat: Setting Up Design and CTAs to Increase Conversion by 15%
Having more communication buttons on a website does not guarantee more requests. Most of the time the opposite happens. When the screen is overloaded
UniTalk Omni: Unite Calls, Chats, and Artificial Intelligence Tools in One Platform for a Customer Communication Revolution
Your Communication Pain Points: Why Separate Technology Means Lost Leads and Money You are a business owner or a manager looking for practical
Viber Carousel: How to turn a single mailing into a mini-showcase for maximum sales
Tired of sending Viber mailings to customers that have only one photo and one link? Your new products, promotions, or services deserve more